I heard an interesting comment this morning while listening to the Filmmaker Central podcast, hosted by Dave Basulto. His guest on this particular episode was Stephan Manpearl, a veteran in the area of film marketing and distribution. They discussed things that new, independent filmmakers should be aware of when trying to find distribution for their projects. One of the phrases Manpearl used was that filmmaking is called “Show Business,” not “Show Art.” That has two connotations. First, a filmmaker should not be so consumed with the creative process that he fails to learn anything about the business of filmmaking. Second, for a film to gain an audience, it needs to have some inherent marketability. I’ve seen too many films that are abstract, ambiguous, and art for art’s sake. However, the films that I like to make (and the films that I’m drawn to) are those with a strong core story.
no comment until now